New Marketing Cockpit

Service

Corporate & crisis communications – external consulting.

Shape internal and external communication effectively – clear, consistent and paying into your goals.

Before

Messages fizzle out, internally and externally – a common thread and consistency are missing.

After

A clear communication line that builds trust and carries change.

Communication decides – especially in change

Corporate communications covers all forms of internal and external communication – from manager to team through to stakeholder dialogue outward. Especially in phases of transformation, uncertainty or restructuring, clarity, credibility and transparency decide success.

I support you strategically and operationally: from analysing your communication structures through the core narrative to the concrete formats – on request also as interim communications lead.

Inside and outside from one mould

Internal: town halls, intranet updates, leadership communication and change messages – so change is carried instead of breeding rumours.

External: aligned messages for your stakeholders, PR and consistent brand positioning. And when it gets serious: crisis communication from preparation to the acute situation – with a clear stance and fast action.

Guiding change confidentially and with composure

Restructuring, integrations or sensitive turning points call for particularly careful, confidential and well-aligned communication. The art is to reach every audience – leadership, committees, employees and the wider group – at the right moment, with the right messages, through the right channels.

For this I develop a robust communication framework: core messages per audience, a roadmap with phases and milestones, agreed language rules and a Q&A catalogue – and I support the roll-out closely with those responsible. This creates orientation, preserves trust and carries the process responsibly, both internally and outward.

What’s included

  • Develop the communications strategy
  • Support internal communications & change
  • Steer external communications & PR
  • Sharpen messages & core narrative
  • Communicate in a crisis
  • Deliver formats editorially

In four steps How we work together

  1. 1

    Analysis

    Clarify position, goals and potential.

  2. 2

    Concept

    Strategy and plan with clear priorities.

  3. 3

    Delivery

    Implement together – anchored in daily work.

  4. 4

    Impact

    Measure, optimise, improve sustainably.

Finally possible.

Communication that sounds like your company — in every format.

In communications, AI makes possible what used to fail on time or budget: more formats, more languages, consistent quality. Provided someone first defines how your company sounds.

Learn more: AI consulting →
  • Company voice as a prompt profile: defined cleanly once — then every text sounds like your company.
  • One conversation, five formats: a specialist interview becomes a press release, LinkedIn post, newsletter, intranet item and website text.
  • Multilingualism without a translation-agency budget and without waiting.
  • Change communication for AI adoption — professionally guided.

Pure Freelance

A strong freelancer network.

You get me – experienced, direct, hands-on. If your project needs more, I bring in my established freelancer network and, where it fits, collaborate with agencies as partners. So you get exactly the setup your project needs – without unnecessary overhead.

Discover Pure Freelance
Working with Nils noticeably professionalised our marketing and communications – strategically sound and consistently delivered. He sets clear priorities and delivers results that matter. Strong on substance – and a person you genuinely enjoy working with, on equal terms.
Marco Piesik Freudenberg

FAQ: Frequently asked questions about Corporate communications.

Internal communication too?

Yes. Especially in change – such as AI adoption – internal communication decides success.

Do you help with crisis communication?

Yes, from preparation to the acute situation – with a clear stance and fast action.

Nils Maier

Your contact: Let’s talk about your project.

Your contact for Corporate communications: tell me what you have in mind – I usually get back to you within one working day. No strings attached.

Nils Maier

Consultant for strategy, marketing & AI

Get in touch