Service
Corporate & crisis communications – external consulting.
Shape internal and external communication effectively, clear, consistent and paying into your goals. Your English-speaking partner for communicating with confidence in the German market.
Before
Messages fizzle out, internally and externally – a common thread and consistency are missing.
After
A clear communication line that builds trust and carries change.
Communication decides – especially in change
Corporate communications covers all forms of internal and external communication – from manager to team through to stakeholder dialogue outward. Especially in phases of transformation, uncertainty or restructuring, clarity, credibility and transparency decide success.
I support you strategically and operationally: from analysing your communication structures through the core narrative to the concrete formats – on request also as interim communications lead. For international companies operating in Germany, I also bridge the cultural and linguistic gap, so your messages land the way German audiences expect.
Inside and outside from one mould
Internal: town halls, intranet updates, leadership communication and change messages – so change is carried instead of breeding rumours.
External: aligned messages for your stakeholders, PR and consistent brand positioning. And when it gets serious: crisis communication from preparation to the acute situation – with a clear stance and fast action.
Guiding change confidentially and with composure
Restructuring, integrations or sensitive turning points call for particularly careful, confidential and well-aligned communication. The art is to reach every audience – leadership, committees, employees and the wider group – at the right moment, with the right messages, through the right channels.
For this I develop a robust communication framework: core messages per audience, a roadmap with phases and milestones, agreed language rules and a Q&A catalogue – and I support the roll-out closely with those responsible. This creates orientation, preserves trust and carries the process responsibly, both internally and outward.
Leadership communication: giving orientation
Managers are the most important communicators in a company, especially in change. I enable them to communicate clearly and credibly: with core messages, talking points for town halls and team meetings and solid preparation for tough questions.
So leadership and organisation speak with one voice, and employees experience orientation instead of uncertainty.
What’s included
- Develop the communications strategy
- Support internal communications & change
- Steer external communications & PR
- Sharpen messages & core narrative
- Communicate in a crisis
- Deliver formats editorially
Approach How we work together, in four steps
- 1
Analysis
Clarify position, goals and potential.
- 2
Concept
Strategy and plan with clear priorities.
- 3
Delivery
Implement together – anchored in daily work.
- 4
Impact
Measure, optimise, improve sustainably.
Finally possible.
Communication that sounds like your company — in every format.
In communications, AI makes possible what used to fail on time or budget: more formats, more languages, consistent quality. Provided someone first defines how your company sounds.
Learn more: AI consulting →- Company voice as a prompt profile: defined cleanly once — then every text sounds like your company.
- One conversation, five formats: a specialist interview becomes a press release, LinkedIn post, newsletter, intranet item and website text.
- Multilingualism without a translation-agency budget and without waiting.
- Change communication for AI adoption — professionally guided.
Pure Freelance
A strong freelancer network.
You get me – experienced, direct, hands-on. If your project needs more, I bring in my established freelancer network and, where it fits, collaborate with agencies as partners. So you get exactly the setup your project needs – without unnecessary overhead.
Working with Nils noticeably professionalised our marketing and communications – strategically sound and consistently delivered. He sets clear priorities and delivers results that matter. Strong on substance – and a person you genuinely enjoy working with, on equal terms.
Marco Piesik Freudenberg FAQ: Frequently asked questions about Corporate communications.
Internal communication too?
Yes. Especially in change – such as AI adoption – internal communication decides success.
Do you help with crisis communication?
Yes, from preparation to the acute situation – with a clear stance and fast action.
Goes well with
Your contact: Let’s talk about your project.
Your contact for Corporate communications: tell me what you have in mind – I usually get back to you within one working day. No strings attached.
Nils Maier
Consultant for strategy, marketing & AI
Get in touch